From Yes! Weekly:
Mast General Stores, the Valle Crucis-based retailer that mixes old-time and modern apparel and food products in a 19th century general store setting, has committed to opening a store in the Coe Building on Trade Street in Winston-Salem.
Fred Martin, the company president, said he expects the store to open in the spring of 2015.
Mast General Stores is partnering with a developer on the project. Martin said the developer is renovating the upper floors for apartments as a first step in the project. Mast General Stores will eventually own the ground level and the basement.