You’ve likely heard a lot about how apartment managers feel about Airbnb, but how do residents actually feel? One company asked its residents and the results were interesting. From NAA’s Industry Insider:
An ongoing topic among apartment industry professionals ever since, Cortland Partners decided to ask its residents about how they feel about allowing short term rentals at their communities. In January, Vice President, Resident Experience, Brian Ericson, sent a six-question online survey to more than 14,000 Cortland Partners residents and received 1,153 responses…
The company, which operates nearly 35,000 units in 95 communities, primarily in the Southeast, Texas, and Ohio, learned that 43 percent of residents surveyed are “strongly” opposed to allowing Airbnb rentals, compared to only 12 percent who “strongly” support Airbnb rentals.
In total, 52 percent are opposed to Airbnb rentals, compared to only 18 percent who are in favor; 30 percent of respondents were measured as neutral. The survey also showed that by allowing its residents to become Airbnb “hosts” it could negatively affect retention rates.